We’re Veteran Marketers and Small Business Advocates
We’re passionate about supporting the SMB community and channeled our enthusiasm into something more.
Our Origin Story began just like yours. We saw an opportunity to marry what we’re passionate about with entrepreneurship. And our passion is you — the small business owner. Our team wants to use our marketing expertise to see you succeed.
Small Businesses support the local economy, bring diversity to the populace, and foster communities. And we want to provide SMBs with the marketing power they need to thrive and grow.
Origin Story was started by Kelly Johnson, an award-winning marketer who loves and supports the small business community. She has 20-plus years of experience building successful marketing strategies and programs for startups in Silicon Valley and large companies such as Sixt, Lever, and Udacity.
Kelly also has a deep understanding of market trends, consumer behavior, and the evolving landscape of digital marketing, with the ability to align content efforts with business objectives that consistently deliver measurable results.
More importantly, as the child of a small business owner, she saw first-hand how SMBs are the backbone of the economy and the community.
Thus, she and the Origin Story team are dedicated to helping SMBs unlock the full potential of their brand to drive growth.
Client Reviews
“I had the pleasure of working closely with Kelly during our time at Rugs USA, and she was an incredible partner throughout a period of significant organizational and leadership change. Kelly brought clarity, calm, and poise to complex situations, helping teams navigate transitions seamlessly while ensuring marketing campaigns stayed on track and moving forward. She has a rare ability to balance strategic thinking with thoughtful execution, and she was a genuine pleasure to work with each day. Kelly is someone I would happily partner with again in the future and is a true asset to any team.”
— Ali Zaren, former Head of Brand Marketing, RugsUSA“I have been fortunate to work with Kelly. She is organized, articulate, thoughtful, kind, and purpose-driven. You can always count on her to speak her mind, give you the data, and provide unparalleled support — all of the things needed to create or grow a successful business. I highly recommend working with her.”
— Dr. Jeremiah Pearcey, Co-founder of The National Sports Association of Wellness & Mental Fitness